Category: Social Media

  • Twitter Search: A Bird’s-eye View of Business

    Twitter has been seen as one of the most popular social media sites for the past nine years. The potential for real estate marketing is enormous, right along with the business end of the building, construction and manufacturing oriented trades. However, unlike its competitors, such as Facebook or Instagram, Twitter stands out in terms of…

  • A Cluttered Website Doesn’t Sell

    A modern website or social media campaign can be powerhouses tool for real estate agents and construction professionals hammering on ideas to expand their reach and showcase the quality of their work for tech-savvy buyers in the digital age. One thing to keep in mind – regardless of whether you’re building a new website or…

  • New Twitter Profile Scheme and Real Estate Pros

    Licensed real estate pros can enhance their image and adhere to advertising rules by capitalizing on the new Twitter profile scheme with the development of content areas and creative graphics featuring pertinent disclosures laid out for an aesthetically pleasing view. The Des Moines Area Association of REALTORS on Wednesday iterated portions of Iowa’s administrative advertising rules for licensed brokers and…

  • How to Download and Save a Twitter Archive

    Do you remember your first tweet? A Twitter function allows you to download and save a Twitter archive of your posts, typically delivered by email invitation within minutes of request.  Institutional memory is an important factor for organizations and professionals to consider as they tromp about the digital age, leaving a trail of diverse sound…

  • Going Social in the C-suite

    More than half of the world’s chief executives will likely use social media within five years, say the authors of an IBM study that found transparency and collaboration weigh heavily on the minds of future leaders. Today, only 16 percent of the 1709 CEOs surveyed use social media. The growth to 57 percent will come as new…

  • Say Goodbye to Facebook – Not So Fast

    Say Goodbye to Facebook – Not So Fast

    You or your company may have already declared affinity or disdain for Facebook as a marketing and public relations tool. Either way, it’s imperative to remember that your level of engagement with any given social networking platform – in person and online – will ultimately lead to success or failure in the digital space. More…